Submitted by asahussa on Fri, 03/29/2013 - 11:09
From CNBC:
The recent announcement by Blizzard Entertainment that it would be giving its next game away for free might have startled some investors.
Blizzard, after all, is the talent behind some of the industry's biggest powerhouses, including "World of Warcraft" and "Diablo," and has generated billions of dollars for parent Activision. But the seemingly sudden burst of generosity could turn out to be one of developer's most savvy ideas to date.
Submitted by asahussa on Tue, 03/26/2013 - 00:00
From Boston Globe:
A beleagured industry in need of a big hit to juice consumers’ interest looks to BioShock Infinite, the hotly anticipated video title from Irrational Games
With sales down sharply last year, the video game industry is in search of a hit.
Can BioShock Infinite, the hotly anticipated title from Irrational Games of Quincy being released Tuesday, provide that jolt?
Submitted by asahussa on Mon, 03/25/2013 - 00:00
From Bloomberg:
Ben Cousins used to make the kind of action-packed video games for Electronic Arts Inc. (EA) that played on dedicated machines and sold for $60 each. His next project promises console-quality action for free to anyone with an iPad.
Submitted by asahussa on Sun, 03/24/2013 - 00:00
From examiner.com:
Today an announcement caught my eye. PlaySpan, a Visa Company (NYSE: V) and Frank N. Magid Associates wanted to find out if we like our games for free. In a joint effort a report was compiled which found that an overwhelming majority (77 percent) of gamers are spending more time playing free-to-play (F2P) games than pay-to-play games. Focusing on video game business models, the survey established that 110 million Americans prefer F2P games.
Submitted by sewong on Thu, 03/21/2013 - 14:05
From VentureBeat:
Free is awesome … especially when it comes to games. That’s how an overwhelming majority of Americans feel, according to a recent study.
Monetization solutions firm PlaySpan, in conjunction with research company Frank N. Magid Associates, polled gamers on a number of issues including preference between free-to-play and pay-to-play games.
Unsurprisingly, people prefer not to spend money.
Submitted by sewong on Thu, 03/21/2013 - 14:01
Submitted by sewong on Thu, 03/21/2013 - 14:00
Submitted by sewong on Thu, 03/21/2013 - 14:00
Submitted by sewong on Thu, 03/21/2013 - 14:00
From MediaPost:
Men are three times more likely than women to make in-game purchase than women in free-to-play games. Men spend an average of $13.38 per month compared to $4.84 for women.
Submitted by sewong on Thu, 03/21/2013 - 13:58
From examiner.com:
A recent survey conducted by PlaySpan working in conjunction with Frank N. Magid Associates found that 77 percent of gamers are spending more time on free-to-play games. This really shouldn't come as a surprise to anybody with games like League of Legends, Team Fortress 2, and the classic version of Minecraft available for free. Who wouldn't like playing video games for free?
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